What is a Storyteller

We are all storytellers, whether we realize it or not

There are many different terms for storytellers - Story Teller, Tale Teller, Story-Teller, Tale-Teller, Chief storyteller, Corporate storyteller, Raconteur, Narrator, and Griot. But what does it all mean? A storyteller is someone who tells or writes stories or anecdotes.


They may be a professional storyteller, or they may just tell stories to their friends and family. But a storyteller is someone who uses storytelling as a way to communicate and connect with others.

A good storyteller can evoke emotions in their audience and create an unforgettable experience

In this article, we will explore all of them. We will learn what storytellers do, how they do it, and why storytelling is so important. So, let's get started!

Qualities and Characteristics of a Storyteller

A storyteller must have several qualities and characteristics in order to be successful. They must be able to captivate their audience, hold their attention, and keep them engaged.

They must also be able to tell a story that is interesting, entertaining, and has a point or moral. A storyteller should also be able to make their story relatable to their audience.

Lastly, a storyteller must be able to tell their story in an engaging and dynamic way. They should use different voices, facial expressions, and gestures to bring the story to life.

What kind of person is a good storyteller? A good storyteller is made, not born. Anyone can improve their storytelling skills by learning the techniques, qualities, and characteristics of a good storyteller.


A storyteller is someone who tells stories. Storytellers have the power to entertain and inspire people of all ages. As a storyteller, you have the ability to transport your listener to another place and time. You can make them laugh, cry, or think about the world in a new way.

With your words, you have the power to change lives. Storytellers come in many different forms. You may be a professional writer, or you may simply enjoy telling stories informally in conversation.

Regardless of your style, as a storyteller, you have the ability to engage and connect with your audience in a special way. So go out there and share your stories with the world! You never know who you might inspire.

Chief Storyteller


A company's narrative is the tale that it tells about itself, typically through its marketing and/or public relations departments. A chief storyteller is a corporate employee who is responsible for telling the organization's mission, history, and brand message as they want it to be heard both internally and externally.


The term "content writer" emerged as a result of the internet, when companies realized they needed a consistent message on all platforms and customer perception was starting to matter more. Individuals selected for these posts are frequently former authors of novels.


The job of a chief storyteller, much like that of an author, is to communicate with the targeted audience via messages that are both emotive and ad-hoc. The typical obligations of the head storyteller include increasing employee and consumer engagement, tailoring content to meet different strategic objectives, converting executive vision statements into simple material to consume, constructing clear stories, and assessing the success of each narrative.


Chief storytellers are in charge of a variety of narrative types, and their responsibilities may vary. Smaller tales are generally content marketing in the form of brand descriptions, social media postings, corporate updates, and newsletters. Larger stories may include a greater focus on the company's entire strategy and can highlight the business's aim, purpose, corporate culture, and core values.


In theory, the company's primary storyteller is in charge of "fusing internal messaging, external sales, and marketing with the work that teams actually produce." In practice, there are as many different ways to approach the main storyteller as there are tales to be told.

Corporate Storyteller


Much emphasis has been placed on the significance and function of spirituality in human existence. In contrast, little attention has been paid to the potential connection between spirit and labour, with particular reference to large business corporations.


Corporate Storyteller explains how stories may be used to communicate vision, inspire people, and produce results by demonstrating how storytelling can help businesses develop an understanding of their company's aim and assist individuals to lead more enriched lives.


All employees must be focused on adding value to their company's earnings in order to succeed in the business world. Activities on a daily basis must be compared against how much they contribute toward accomplishing some corporate objective.


The book was originally published in January 2019 by Grand Central Life & Times and centres on the notion that individuals continue to search for a life outside of their jobs. It explores where work and life, routine and pleasure, intersect. People will be able to consider a new reality, identify some fallacies they believe to be facts, and help shatter limiting beliefs.


What will you say when you arrive there? This is an important question for any advocate. There are times when you need others to agree with your ideas and take action, no matter what your position is. They must share your perspective in order for them to accept your argument. What you say will shape their impression of you, whether you're selling a product or attempting to alter an internal procedure. What kind of approach do you use to maximize this?


Storytellers with a corporate narrative are more successful than those without one. They know how to persuade individuals to take action. Corporate Storytellers are more convincing because they are more engaging, memorable, and succinct. They understand how to succinctly convey a message.

Business Storyteller


Storytellers, as the vaunted wordsmiths of old, have the ability to enter their listeners' hearts and emotions, even while delivering information that takes up residence in their minds. Our thoughts are largely unconcealed, but we fiercely protect our hearts since we recognize their capacity to influence us. Although the mind is part of your objective, the bull's eye is the heart. The creative leader writing his narrative must first demonstrate his open heart to reach it.


There's always an implied contract between the storyteller and his audience. It includes a commitment to satisfy the expectations of the listeners, which have been piqued. Listeners give their time to the storyteller because they trust that he will spend it wisely for them. For most executives, time is the most valuable resource; the storyteller who does not respect this will pay a heavy price.



Raconteurs are known for their ability to tell stories and anecdotes with skill, wit, and humour. Raconteurs are often gifted with the ability to make people laugh with their clever observations. Raconteurs often have a natural gift for entertaining people and making them laugh.


Thanks to their charming personality and engaging storytelling, raconteurs are always in demand as friends and companions. If you're the type of person who can make even the most mundane tasks sound interesting, then you're definitely a raconteur.


So, if you're known for your witty commentary on the people you meet or the places you go, then you can consider yourself a raconteur. If you're somebody who's always making people smile, then you might just be a raconteur.



A narrator is a person from whose perspective a story is told. The narrator may be a character in the text; however, the narrator does not have to be a character in the text. The point of a narrator is to narrate a story, i.e., to tell the story. What the narrator can and cannot see determines the perspective of the text and also determines how much the reader knows.


For example, if the narrator can only see what is happening in front of him, then the reader will only know what is happening in front of the narrator. On the other hand, if the narrator can see everything that is happening, then the reader will know everything that is happening.


The level of knowledge that the narrator has also determines how reliable he is as a narrator. A Narrator who is ignorant of some crucial event that takes place in the story would not be considered a reliable Narrator. Similarly, if a Narrator is biased or has ulterior motives, then he would also not be considered a reliable Narrator.



Griots are the oral historians of West Africa. They are dedicated to carrying on the tradition of reciting historical events and local news through song. Griots have extensive knowledge of history and current events which they share with their community by singing traditional songs.


Griots also make up new songs as they go to share current events, gossip, political commentary, and satire. Their role is to keep their community informed and connected to their history. Griots are an essential part of West African culture. Griots are held in high esteem within their community and respected for their knowledge and skill.


Griots traditionally learn their songs and stories from their elders and pass them down to the next generation. Griots play an important role in keeping alive the history and culture of West Africa.

Storyteller - Conclusion

Storytelling is an art that dates back to the dawn of humanity. For centuries, stories have been used to entertain, educate, and inspire people of all ages.

While some people seem to have a natural talent for telling stories, the truth is that anyone can learn to tell a good story. The key is to start with a basic understanding of how to structure a story and then practice telling the story in front of an audience.

With time and effort, even the most novice storyteller can learn to captivate an audience with their words. So if you've ever dreamt of becoming a master storyteller, don't be discouraged - with a little practice, anyone can make their dream a reality.

Making great stories can be a fun and exciting activity that anyone can enjoy.

Story telling is a way to get your message across and keep people engaged.

Learn the techniques, qualities, and characteristics of a good storyteller.

Learning should be an enjoyable experience that inspires curiosity.